if you're a food or drink company who wants to be taken seriously these days, there's no better way than to give your brand an EXTREME mascot. from john jameson to dig 'em to that dos equis prick to the king from the burger king ads (RIP), with an EXTREME mascot you can easily let consumers know that you've got attitude. you can scream at them, "HEY YOU! THIS BRAND IS F'N CAH-RAYZEE (buy it & eat it)." on that note, let me introduce you to the one & only lord nut levington & his fancy lord nut levington thai dyed peanuts.